Finance Advice That’s Genuinely on Your Side

We are independent mortgage brokers and credit policy specialists. Unlike bank
employees, we represent you, comparing 70+ lenders to match your structure with the best market
options.

11+ Yrs
avg. expertise
70+
lenders on panel
$450M+
funded loans
4.9★
client rating

Our Panel
⚖️
Pure Brokerage
Direct comparisons, zero
bank bias.

Meet Our Lending Specialists

Select a filter below to locate the expert best suited
for your lending goals.

All Experts
Leadership
Mortgage Brokers
Credit Specialists

Ritesh Soni

Founder & Principal Broker

11+ years of credit expertise helping clients match their
mortgage structures to maximize wealth and cash flow.

Jasmeen Ahluwalia

Mortgage Specialist

Experienced in helping clients navigate first home purchases,
low-deposit strategies, and rate refinancing with patience and care.

Lovejot Singh

Mortgage Specialist

Experienced in mapping out residential mortgage strategies, vehicle
financing, and small business asset finance structures.

Why Working With Us Feels Different

⚖️

True Independence

We represent you, not the lenders. With 70+ lenders on our panel, we
side-by-side compare options to locate your genuine fit, without bank convenience bias.

💡

Senior Broker Access

No juniors. When you consult with Urban Loans, you work directly with
a principal broker who understands complex structures, tax considerations, and policy
details.

🔄

Ongoing Rate Reviews

Our job doesn’t end at settlement. We automatically review your loan
rate every single year to keep your structures and rates sharp as market metrics shift.

Ritesh Soni

Founder & Principal Broker

Professional Profile

Detailed bio content here.

Specialization & Expertise

Credentials & Licensing

Association
MFAA & FBAA Member
Credit Representative
CRN 521406
Book strategy call with Ritesh